Subscription boxes have taken off, making it very easy to experience new food, find the latest clothing trends, and even concoct a signature cocktail. Here are our picks for the best of the best.
1: Her Fashion Box
What they offer: A fashion and beauty subscription box delivered monthly which includes two high-quality, ontrend and seasonal fashion accessories, three to four beauty products, and HFB Magazine monthly. Her Fashion Box tailors boxes to subscribers ‘style profile’ preferences, appealing to tastes, skin type, favourite colours, age and the receiver’s preferred style of ‘classic’, ‘feminine’, or ‘trendy’.
Why it’s so great: “Women love getting gifts and subscription boxes are an instant treat every month. Traditional magazine subscriptions have been around for years and we are creating the new way for women to experience fashion and beauty, in a new physical form.” – Kath Purkis, CEO of Her Fashion Box
Why it’s so great: “The increasing interest in subscription boxes is an extension of the hyper specialisation in specific interests that the internet has allowed us to enjoy. Subscription services bring certain elements of personal luxury to a wider public. We are becoming increasingly conscious of how valuable our time is, and we want to spend more of our time away having fun or being productive.” – Roark Adeline, Director of Operations
3: Quarterly Co.
What they offer: This exclusive subscription service delivers limitededition packages from your favorite social influencers every three months. Each box is curated by cultural icons or known experts in their relative fields, such as Ariana Huffington, Bill Nye, Pharrell Williams, and Nina Garcia.
Why it’s so great: “Each product included will reflect on the person who selected it, and help inform your understanding of them. So maybe you’ll get the same kind of notebook that your favourite author used to plot her recent bestseller. Or maybe it’s the tea a musician was drinking while he penned a famous track. Or perhaps it’s a secret family cold remedy an artist used while working on a masterpiece. The point is, every object—while uniquely brilliant in its function—will also have a story, and through that story take on new meaning.” – Zach Frechette, Founder & CEO
4: The Whisky Order
What they offer: The Whisky Order provides whisky lovers with the opportunity to sample and experience great whisky from around the world, every month. Each malt is accompanied by tasting notes, a tasting mat, and some history on what makes this brand/ malt unique. If you wanted to buy all the bottles that are sent every month it would cost well over $500.
Why it’s so great: “Subscription commerce is a great way for consumers to really benefit from a group buying situation and sample/experience new and exciting products. From a business perspective, a recurring revenue model is ideal because you can focus on really keeping your customers and audience engaged rather than focusing on customer acquisition. It’s very handy being able to forecast revenue months in advance. Plus it’s just fun getting a little parcel of joy delivered to your door every month!”
5: Dollar Shave Club
What they offer: Members choose a razor blade, then Dollar Shave Club (DSC) mails a handle and a set number of cartridges each month. In addition, members can choose from an extensive lineup of grooming products to add to their box, which is delivered direct to the recipient’s doorstep. Also included in each box is DSC’s monthly magazine, the Bathroom Minutes, which provides members with interesting lifestyle content.
Why it’s so great: “The marketplace lacked affordable quality razors delivered consistently in a convenient way. I set out to offer guys a better alternative than having to spend time going to the local drugstore where razors are locked behind a cabinet and blades are far too expensive. We know that we’re solving a problem for our members and they’re adopting positive grooming habits. Before joining DSC, 28 per cent of members changed their blade once a week. Now 66 per cent change their blade once a week.” – Michael Dubin, CEO & Co-founder
What they offer: HelloFresh is a weekly recipe-kit delivery service. You choose three delicious recipes each week, and they deliver them straight to your door. All the pre-measured ingredients as well as the recipe are included in the delivery.
Why it’s so great: The recipes are created from a variety of cuisines and each one is reviewed by HelloFresh’s in-house dietician to ensure the meals are balanced and nutritious. The ingredients are of the freshest and highest quality and largely come from local suppliers. The instructions for each recipe are easy to follow and no specialist equipment is required to create the meals.
What they offer: Athletic clothes for both men and women are available on a subscription basis with Fabletics, Kate Hudson’s clothing line. A lifestyle quiz generates the workout clothing to fit your specific workouts. Just do yoga? Yoga pants, comfortable shirts, and headbands are your goto. Run 20 miles a week? Fabletics will make sure you’re outfitted in comfortable, sweat-wicking material.
Why it’s so great: Who wants to shop for athletic clothes when you just want to get out there and start exercising? This monthly service allows you to view your items and decide if you want to participate before they ship.
What they offer: Each month, you’ll receive a wrapped box of beauty samples specially tailored to your beauty profile. Monthly to yearly beauty sampling memberships are available, and users can try out both new and cult beauty products each month in the comfort of their own home. Bella Box has recently launched a men’s box, delivering a quality grooming box of six or more handpicked samples.
Why it’s so great: “We were sick of buyer’s remorse— paying for expensive beauty products that did not live up to our expectations until we got home and tried them on—and always feeling like we were six months behind the latest trends. We decided there had to be a better way, and now there is!” – Bella Box Founders
What they offer: Having a difficult time living as organic of a life as you’d like? Notox Box can help you find your favourite natural and non-toxic products with its handpicked range of natural and organic products. The box will include five to eight products, ranging from organic food, skincare and wellness lifestyle products.
Why it’s so great: “I wanted to help people get started. I wanted to save people time with all the research I’d done, reading labels & ingredients, talking to specialists, and running around. It was so hard to find these amazing products! So I created my monthly subscription box, and then built my online shop to share all the great products and information I was coming across.” – Sharon Chung, founder of Notox Box
What they offer: Gift of the Month Club provides a place where users who are looking for gift with longevity can buy someone a membership to one of our amazing clubs. For example, the Beer of the Month Club, lets members receive a different pack of craft beer every month for three, six or 12 months.
Why it’s so great: Gift of the Month Club offers several different clubs, including golf lessons, flowers, movies, ties, and even champagne. It makes buying for the hard-to-buy for much easier.